New structure. In FY12, M&S put in place a new structure for its International business, dividing it into three regions: Europe, Asia and the Middle East. A director was appointed to lead each region, supported by a head of business development to drive new market growth. M&S also created an international visual merchandising team to ensure M&S customers have a more consistent brand experience wherever they are.
o M&S is increasingly operating as a more international business, having integrated international marketing and buying into the core teams.