Google has a strong consumer heritage, and this
has enabled it to deliver the strongest possible solutions
to businesses. An example of this unique approach is
the launch of Google+: Google made its social network
available to consumers first, taking months of feedback
to improve the network before rolling it out to business
users. By taking this consumer-first approach, Google
can ensure that business users receive well-tested, userapproved
tools, with many of which they may already be
familiar from personal use.
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