Continue to raise awareness on traceability and quality control of agricultural products
Create campaigns to promote knowledge and importance of traceability and quality control of the entire value chain of agricultural products for local farmers / producers and entrepreneurs
Work with local leaders to arrange seminars or training programs to educate local farmers / producers and entrepreneurs
Promote the importance of traceability and quality of agriculture/food products via various forms of media including social and conventional communication channels
Encourage and support small- to mid-sized agribusinesses to comply with GS1 traceability standard
Support small- to mid-sized agribusinesses to be a membership of GS1 Thailand as a first step towards adopting traceability system
Create public-private partnerships with big agribusinesses to provide necessary technology for small- to mid-sized producers to improve their supply chain management
Collaborate with the selected private partner to disseminate knowledge and support smaller players to adopt new technology, potentially provided by the private partner, to improve traceability, quality control, or stock management
Determine tax incentives and other benefits to attract more big players to join this effort