Media Planner has the role to consult is to analyze customer usage compared to Marketing Consult extends the concept of making all customer communication channel, the media planning portion of each item they want marketing solution. How to invest in order to what? Therefore, the solution must be clear and understand, as well. Work based on the brand and the consumer.
.For I must "recognize the brand knows the market and target groups is known to use the media message (traditional media), and a new alternative (unconventional or environmental media), depending on the brand and communication concept is important," he said. Media planner, with Group M