Some of you might have noticed a slight dip in your Facebook fan numbers and the following article explains why. The decrease which we have observed for Sony’s corporate pages are not more than 5,000 fans as of wk11. However, the drop in Samsung’s pages, particularly Samsung Malaysia, is significant at over 10,000 fans.
Facebook Purging Business Page Likes
On March 12, 2015 Facebook will be purging deactivated accounts. This means that any Likes you have on your Page from these accounts will be deleted. Causing the Like counts on Business Pages to dip.
These accounts include all deactivated personal profiles as well as memorialized accounts. However, if these accounts are reactivated they will automatically add back into your Like count. (click to read more)
For your reference to past reports, I’ve uploaded them to CONNECT portal.
Feel free to let us know if you have any questions or feedback about the report.