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On December 22, 2011, following the success of Tangled, Disney announced a new title for the film, Frozen, a release date, November 27, 2013, and a different crew from the previous attempt.[32] A month later, it was confirmed that the film would be a computer animated feature in stereoscopic 3D, instead of the intended hand drawn animation.[25] On March 5, 2012, it was announced that Chris Buck would be directing, with John Lasseter and Peter Del Vecho producing.[33]
After Disney decided to advance The Snow Queen into development again, one of the main challenges Buck and Del Vecho faced was the character of the Snow Queen, who in that earlier version of the story was a villain. Buck and Del Vecho presented their storyboards to John Lasseter, with the entire production team adjourned to a conference to hear Lasseter's thoughts on this work-in-progress. Production designer Michael Giaimo recalled, "That was the game changer...I remember John saying that the latest version of The Snow Queen story that Chris Buck and his team had come up with was fun, very light-hearted. But the characters didn't resonate. They aren't multi-faceted. Which is why John felt that audiences wouldn't really be able to connect with them." The production team then addressed the film's problems, drafting several different variations on The Snow Queen story until the characters and story felt relevant. One major breakthrough was the decision to rewrite the film's protagonist, Anna (who was based on the Gerda character from The Snow Queen), as the younger sibling of Elsa, effectively establishing a family dynamic between the characters.[34] Another major breakthrough was the composition of the song Let It Go, which forced the production team to reconceptualize and rewrite Elsa as a far more complex, vulnerable, and sympathetic character.[34]
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