Cyberbullying appears easy to the bully because they do not see their victims' reactions in person, and thus the impact of the consequences is small. In reality, however, the consequences can be life altering to the extent that the victims could go as far as taking their lives or become psychologically distressed enough to require medical intervention. The ironically individualistic nature of social networking activities makes it difficult to recognize a victim of cyberbullying, but tell-tale signs include avoiding or being anxious around the computer or cell phone and sudden change in behavior patterns.