Culture does not always determine the message of nonverbal communication The individual's personality, the context, and the relationship also influence its meaning. However, like verbal language, language is to cultural background. People are generally comfortable with others who have similar to their own. One research study demonstrated that when British graduate students imitated some Arab patterns of nonverbal behavior (making increased eye contact, smiling, and directly facing their Arab partners), the Arabs felt that these students were more likeable and trustworthy than most of the other British students.