Currently, Subway has launched a new Salad Subway in the market salad. Salad is a healthy image, so they think probably in the market salad is quite fast. While it is a new product, it is classified in the category of the Question Mark in the BCG Matrix. Subway spent a lot of money to advertise the products that make up the cost. If this product does not make any profits. Subway may decide to remove it from the market.