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Customers determine our success3Frequently engages with customer to understand their needs and business dynamicsProvides customer meaningful insight and guidance for future successBuilds relationships with customer to where customer seeks and values her/his input in their decision makingWorks quickly to identify and validate customer’s needs and solutions that have the greatest customer impactSets personal objectives based on customer priorities while balancing competing stakeholders needs and interestsPuts customer at center of all actions and passionately aligns co-workers around customer needsValidates initial and ongoing actions with customer by testing assumptions to ensure solutions add valueProactively communicates with customer to build real-time learnings into deliverables and continually iterateDevelops broader customer strategies by asking customers thought-provoking questionsActs as single point of contact to solve customer issuesLeverages networks and relationships to remove obstacles and quickly solve customer issuesDevelops simple processes that ensure work is aligned and executed according to customer strategyPassionate customer connectionMake customer priorities your prioritiesMake it easy to do business•We enable teams closest to the market to solve customer issues.•We develop empathy for our customers and advocate for customer outcomes.•We use the actions of the customer as the ultimate truth.Communicateand validateLevel 3Level 1Level 2PB/LPBInterpreting the Anchors:• Not every anchor applies to every employee or role; they describe typical behaviors and are not all inclusive.• “Team” does not exclusively mean direct reports; “customers” can be internal, external, or both.• Level 3 behaviors presume Level 2 behaviors have been achieved; similarly Level 2 behaviors presume Level 1 behaviors have been achieved.
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