Where there is a high degree of cultural novelty between third-country nationals and the host-country organization providing training, it will be incumbent on those designing training to adapt the content to reflect the values, systems and business practices in the countries where learnt behaviour will be practised. To do otherwise would lead to conflict and ineffectiveness. Equally, where there is a high level of job novelty between, say, a subsidiary in another country and practices in the parent organization, then the content of training will also need to reflect the appropriate job content and contextual factors.