In a related theme, much of the dis

In a related theme, much of the discussion in our
virtual roundtable was concerned with pressure to
increase the rigor in our research that did not also
take into account the importance (and challenges) of
creativity. Many felt that too much focus on a single
method or narrow questions had limited our research
but that care was also needed to ensure rigor did not
become a casualty in the rush to increase relevance.
Our contributors suggested creative approaches that
provide solutions to these somewhat counterintuitive
forces, such as seeking out rather than shying away
from complexity, more use of “big data,” using alternative
and multiple methodologies, taking risks, and
networking with more and different scholars.
The third major theme was that while O/SCM is
viewed as being a very tactical domain, management
executives and business schools are only willing to
spend time on strategic issues (BizEd Editorial Staff,
2014c). As Morgan, Levitt and Malek (2007, pp. 2–4)
observe

Results (Indonesian) 1:

Dalam berhubungan dengan tema, banyak diskusi di kamiVirtual roundtable prihatin dengan tekanan untukmeningkatkan kekakuan dalam penelitian kami yang melakukan tidak jugamemperhitungkan penting (dan tantangan) darikreativitas. Banyak merasa bahwa terlalu banyak fokus pada satumetode atau sempit pertanyaan telah terbatas penelitian kamitetapi bahwa perawatan juga diperlukan untuk memastikan kekakuan tidakmenjadi seorang korban dalam terburu-buru untuk meningkatkan relevansi.Kontributor kami menyarankan pendekatan kreatif yangmemberikan solusi untuk ini agak berlawananpasukan, seperti mencari daripada shying menjauh daridari kompleksitas, lebih menggunakan "data besar," menggunakan alternatifdan beberapa metodologi, mengambil risiko, danjaringan dengan ulama lain dan berbeda.Ketiga tema utama adalah bahwa sementara O SCMdipandang sebagai domain sangat taktis, manajemenEksekutif dan sekolah bisnis bersedia hanyamenghabiskan waktu pada isu-isu strategis (BizEd staf Editorial,2014 c). sebagai Morgan, Levitt dan Malek (2007, ms. 2-4)mengamati