In the 1960s, the T-shirt became a means of self-expression, as well as to send advertising messages and protests. People began to dye and screen print the basic cotton T-shirt,making it an even bigger commercial Ssaons u sautapy printing and pamorje Bua ip more variety in the look of the T-shirt, and various styles in the cut of T-shirt, such as the tank ton and V-neck, came into fashion. The T-shin was inexpensive, stylish, and could make any statement you cared to print on it. The American T-shirt came into its own in the late sixties. Rock 'n' roll bands realized that they could make significant amounts of money selling T-shirts printed with the name of their group. Professional sports followed the bands' example, and soon the officially licensed team T-shirt became hot merchandise.