Act with integrity, competence, diligence, and respect and in an ethical manner with the public, clients, prospective clients, employers, employees, colleagues in the investment profession, and other participants in the global capital markets
Place the integrity of the investment profession and the interests of clients above their own personal interests
Use reasonable care and exercise independent professional judgment when conducting investment analysis, making investment recommendations, taking investment actions, and engaging in other professional activities
1 out of 18 study sessions in CFA curriculam
15% exam weight
Practice and encourage others to practice in a professional and ethical manner that will reflect credit on themselves and the profession
Promote the integrity and viability of the global capital markets for the ultimate benefit of society
Maintain and improve their professional competence and strive to maintain and improve the competence of other investment professionals