Seeing pink
By 2007, Tom Potter was preparing for his next idea – a gourmet bakery and coffee house – and decided to sell Eagle Boys. After turning one small shop with a unique idea into one of the most successful and well respected franchises in Australia, Mr. Potter turned a handsome profit and left the company in good hands. With the new owners came an influx of investment and some structural changes, but the pink glow remains. The company continues to grow, building on the foundational principles of a strong, well respected brand name and innovative R&D protected through intellectual property rights.