Reactive versus proactive: An extremely proactive organisation will always be predicting where things could go wrong and taking action to mitigate or prevent the situation. Taken to the extreme, such organisations may over monitor and apply unnecessary changes. Conversely, organisations that are purely reactive spend most of their time ‘fire fighting’ and dealing with situations as they arise, and they need to move more to the ‘fire prevention’ approach of
predicting and avoiding incidents and problems.