he concept of Arau isn't to remove everything. It is about combining the best quality, safety, and earth-friendliness into a soap for the whole family to enjoy.
Safety
All natural cleansing agent
Arau cleans with pure soap made from vegetable based ingredients.
No synthetic fragrances, colors or preservatives
Contains no LAS, high grade alcohol synthetic surfactants, phosphates, edentate (sequestering agents), or artificial additives such as colors, fragrances and preservatives.
Dermatologically tested. (except Arau laundry soap and Arau toothpaste)
Tested to assure that everybody can enjoy Arau without irritation.
(Does not eliminate the possibility of irritation in all users. Not tested on Toothpaste and Laundry Soap.)
Eco-friendly design
High biodegradability
Arau gently washes the skin and clothes, and then naturally biodegrades in the drain water to return to the earth without polluting.
Function and Fragrance
Wash with the power of natural herbs
Arau's many varieties contain different herbal extracts and essential oil combinations to match each cleaning job. Not only do they smell fantastic, but they also help clean and deodorize. Enjoy the fresh botanical scent that is distinctly different from synthetic fragrances.
We focused on purity and beauty.
Arau is highly purified soap made from natural ingredients. You can see the quality in the color, texture and rinse-ability of Arau. Because it is highly purified, it is gentle and stress free on the skin and the environment.
Comforting pink package
We've unified the simple, friendly logo mark for the entire series.