The purpose of this section of our website is to help you understand the advantage and disadvantages of outsourcing your marketing/consulting efforts. There have been many published articles on the benefits of outsourcing for business owners because of the difficulty associated with hiring and retaining good employees, finding the resources to compensate these individuals once they join your business, and staying ahead of the innovative marketing curve which happens to be changing rapidly. Therefore, please assess whether or not outsourcing is the missing piece for your business.