At present the relationship between social media use, diet, and exercise in young adulthood is unclear. As such, we designed an exploratory qualitative study to capture young adults’ perceptions of the phenomenon. Young adult perceptions are important because perceptions ‘‘help to influence how people think of themselves and how others think of them’’ and can ultimately influence behavioral outcomes (Taylor, 2014, p. 52). Our aim was to give voice and provide a rich description of young adults’ lived experience with the phenomenon, and to generate further research interest on social media and health behaviors. The study was guided by the following research question: