Bouncing back: the overhaul
1. Wheels
All fixtures are fitted with wheels so the store can be rearranged at a moment’s notice
2. Digital pricing
Pricey, yet effective, digital pricing has been installed on most of the electronic products. It allows the store to change the prices instantly.
3. Heat-seeking cameras
The company is trialling cameras that can pick up customers’ body heat to see which areas they are drawn to, allowing better planning.
4. Brighter lighting, more space
Previously, stores had been uninviting, with units packed close together. The company has now removed around 10 per cent of its stock to create more space.