These results indicate that a high percentage of renters could be more beneficial to the success of the restaurant industry than previously recognized. Apartment dwellers and transient populations, such as students, were found to be contributing to the success rate of restaurants in Boulder. As we noted above, one caveat to these results is that the University of Colorado is located in this Boulder ZIP code. Thus, it may not be apartment dwellers as such who are contributing to the high success rate of restaurants in the university’s ZIP code, but the fact that these renters are students.