I have always had a keen interest in marketing which influenced my decision to study marketing at university and part-take in my extracurricular activities. I am an active member of the Marketing Society where I help arrange events, society meetings and talks from prospective employers. Through my part-time job, I was responsible for establishing an effective marketing campaign for the launch of a new boutique in the centre of Cardiff, using various methods such as social media. I therefore have a strong understanding of how modern day marketing techniques can be used for business opportunities and networking. Furthermore, I was elected as the Team Leader as part of my degree module “Student Enterprise” where we were required to develop our own business idea and pitch it to potential investors against an opposing team. This allowed me to develop my leadership skills by delegating the appropriate roles and responsibilities to each team member, ensuring the team would successfully reach our aims and objectives.