In the digital economy era, which is largely defined by
applications of e-commerce, it is expected that there will
be improvement of efficiency due to reduced transaction
costs and time, increased competitiveness, and much
more streamlined business processes. Some authors
assume that the greater efficiency will be manifested in
lower prices, much more frequent modifications price,
and a lower price dispersion for identical products. Lower
costs of research may also lead to Internet consumers
become more sensitive to price changes. Also, the
development of the Internet and e-commerce influence on
changing the way in which payment is made for goods
and services, which as a result may have some
implications in the establishment and functioning of
monetary policy. The characteristics of the digital
economy can change the extent to which e-commerce
facilitates much more efficient inventory management,
which leads to lower inventory as a ratio of sales. In
addition, increased competition in the prices of products
on the market may allow the economy to sustain many
more jobs without increasing inflation over time, and
may also create greater pressure on companies to restrain
income growth and change processes that generate
inflation.