Results (
Thai) 1:
[Copy]Copied!
Thus one dimension of the map is benefits ranging from the more tangiblearising from productivity enhancing applications to the less tangible frombusiness expansion applications. Peters also found that the orientation of theinvestment toward the business was also frequently used in evaluation. Heclassifies these as infrastructure, e.g., telecommunications, software/hardwareenvironment; business operations, e.g., finance and accounts, purchasing,processing orders; and market influencing, e.g., increasing repeat sales,improving distribution channels. Figure 9.3 shows the map being used in ahypothetical example to compare current and planned business strategy interms of investment orientation and benefits required, against current andplanned IT investment strategy.
Being translated, please wait..
