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Before investigating and analysing the way that green logistics manage to add value to logisticsfirms, it is important to understand how companies with activities in supply chain managementadd value to their products and services in the first place. Along with the increasein importance of logistics over the years, it has started to be labelled as a value addingprocess for firms, yet it is unclear how to define “value adding” or how to precisely measureit (Rutner, Langley & John, 2000).
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