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The current distribution channel system of the company is relatively effective but in the growing market today the customer needs more and more diverse channels of the company that reveal many restrictions. Being aware of this problem the company decides to design new channels, and completes those channels that are available to enhance the business of the company. The implementation of this work is carried out by the company's business office. The sales office does the job over the following phases.<br><br>1) Identification of the channel design needs.: Based on the following factors:<br><br>+ By researching the company to recognize that the demand of the product market that the company is trading is also very large. A compelling reason for the above is the real economic status of the development, the company's demand for business products in the new market meets 45% (figures from the ABM sales office), on the other hand the products in circulation of the current use are the products of high technology.<br>+ The reputation of the company in the medium is quite large, which is proved by 57% market share in the market.<br>+ The company's consumption system in the market is not large. New expansion and presence in several major cities (Hanoi, Da Nang, HCMC) some other cities
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