selling products, not the Business’s technical acumen. Most customers would come
back. This, however, is not a likely event. The website is well known only in a small
niche retail market, and is hosted at a hosting provider who is responsive about security
patches and procedures.
The website becoming unavailable due to a Denial of Service attack or other
“forces of nature” on the Internet is a risk with some impact, and it is quite possible.
This is, after all, the Internet.
The hosting provider going out of business or being inaccessible to the Internet in
the long term would have a greater impact, as it would probably take longer to resolve.
It would take a day or two to re-route DNS, at the minimum, even if the owner instantly
chose another hosting provider and transmitted the code. Order loss is also possible.
This, however, is not greatly likely.