Distribution strategy
One stage system: This system provides direct sales from primary suppliers of the services to consumers through its own reservation departments. E.g. airlines directly selling tickets to travellers through its reservation office.
Two- stage system: This system involves single middlemen i.e travel agent.
Three-stage system: This system involves two middlemen, retail travel agent and wholesaler or a tour operator.
Four-stage system: This system involves a retail travel agent, wholesaler and additional middlemen known as Speciality Chancellor, who is instrumental in the development of tour packages.