Bill Snyder, head coach of the Kansas State University Wildcats football team, installed a road map for his organization that transformed the struggling football program into a national powerhouse. One of the first things he did to turn the team around was to post his “16 Goals for Success” as a motivator to inspire program change. These goals –– gathered succinctly on a single page –– were leadership terms with clearly spelled out definitions –– and expectations –– for his players to follow daily. The Wildcats used Snyder’s clear vision as a driver, winning 193 victories in his 24 years of coaching.