Case 5: a global company
A global company, which was one of the top ten organizations in
its industry, lost a number of deals because of its inability to offer integrated
solutions in the order handling line of business. In response, the management
commissioned a KM project known as Alpha with the objective to create a
“blueprint for gaining and maintaining global order handling services market
leadership”. Underpinning Alpha was a comprehensive attempt to manage
the knowledge across the company.